NEW GENERATION, NEW WAVE

ABOUT DEC, 2024

THE REDUCTIONISM LOEWE




SWAG HOMMES MAGAZINE
ISSUE17 FW2023-2024
REBORN


Art Direction_Christophe Brunnquell
Photography_Jonathan LLense
Styling_Hayato Takada
Hair_Carole Douard
Make-Up_Khela
Coodination_Naohiro Tomura
Casting_Alter, Taka Arakawa, Ino Yu, Jose Maria Martin
Retouching_Hatim
Special Thanks_Benjamin Bernadet
Photography Assistant_Eric Sakai
Model_Ananda Maende, Noah Krejberg, Zakaria Guot, Fabrizio

THE REDUCTIONISM
LOEWE

雑誌デザインにおけるフランス出身の革命児が,
アートディレクションを手掛ける｢ロエベ｣FW23。

FASHION STORY Oct 6, 2023





SWAG HOMMES MAGAZINE
ISSUE17 FW2023-2024
REBORN


Art Direction_Christophe Brunnquell
Photography_Jonathan LLense
Styling_Hayato Takada
Hair_Carole Douard
Make-Up_Khela
Coodination_Naohiro Tomura
Casting_Alter, Taka Arakawa, Ino Yu, Jose Maria Martin
Retouching_Hatim
Special Thanks_Benjamin Bernadet
Photography Assistant_Eric Sakai
Model_Ananda Maende, Noah Krejberg, Zakaria Guot, Fabrizio
LOEWE Jacket ¥921,800 Leather Tank Top[Reference Product] Pants ¥127,600 Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥921,800 Leather Tank Top[Reference Product] Pants ¥127,600 Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sneakers¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sneakers¥92,400(LOEWE JAPAN CLIENT SERVICE)
[Right] LOEWE Coat ¥1,171,500 Sleeveless Top[Reference Product] Pants ¥148,500 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE) [Left] All Clothes(MODEL'S OWN)
[Right] LOEWE Coat ¥1,171,500 Sleeveless Top[Reference Product] Pants ¥148,500 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE) [Left] All Clothes(MODEL'S OWN)
LOEWE Sleeveless Top[Reference Product] Pants ¥148,500 Leggings ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sleeveless Top[Reference Product] Pants ¥148,500 Leggings ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat¥2,344,100[Reference Price](LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat¥2,344,100[Reference Price](LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat ¥2,344,100[Reference Price] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat ¥2,344,100[Reference Price] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product] Underwear[Reference Product] Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product] Underwear[Reference Product] Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product](LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product](LOEWE JAPAN CLIENT SERVICE)
LOEWE Metallic Studs Back Top ¥171,600 Sweater ¥405,900 Pants ¥127,600 Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Metallic Studs Back Top ¥171,600 Sweater ¥405,900 Pants ¥127,600 Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Cardigan ¥453,200 Shirt ¥171,600 Shorts ¥122,100 Snood ¥69,300 Boots ¥133,100 LOEWE Jacket ¥921,800 Sweater ¥152,900 Pants ¥138,600 Shoes ¥137,500(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Cardigan ¥453,200 Shirt ¥171,600 Shorts ¥122,100 Snood ¥69,300 Boots ¥133,100 LOEWE Jacket ¥921,800 Sweater ¥152,900 Pants ¥138,600 Shoes ¥137,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300 LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300 LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat[Reference Product] Shirt ¥90,200 Long Sleeves T-Shirt ¥171,600 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat[Reference Product] Shirt ¥90,200 Long Sleeves T-Shirt ¥171,600 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Polo Sweater ¥203,500 Pants ¥127,600(LOEWE JAPAN CLIENT SERVICE)
LOEWE Polo Sweater ¥203,500 Pants ¥127,600(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥921,800 Knitwear ¥609,400 Shirt ¥106,700 Pants ¥122,100 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥921,800 Knitwear ¥609,400 Shirt ¥106,700 Pants ¥122,100 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sweater ¥609,400 Metallic Studs Back Sweater ¥344,300 Leggings ¥49,500[Each](LOEWE JAPAN CLIENT SERVICE)
LOEWE Sweater ¥609,400 Metallic Studs Back Sweater ¥344,300 Leggings ¥49,500[Each](LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥405,900 Tank Top ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥405,900 Tank Top ¥49,500(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat ¥405,900 Tank Top ¥49,500 Pants ¥117,700 Boots ¥133,100 LOEWE Coat ¥765,600 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat ¥405,900 Tank Top ¥49,500 Pants ¥117,700 Boots ¥133,100 LOEWE Coat ¥765,600 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥437,800 Tote Bag ¥276,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥437,800 Tote Bag ¥276,100(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat[Reference Product] LOEWE Coat ¥609,400 Boots ¥312,400 LOEWE Coat ¥921,800 LOEWE Coat ¥765,600(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat[Reference Product] LOEWE Coat ¥609,400 Boots ¥312,400 LOEWE Coat ¥921,800 LOEWE Coat ¥765,600(LOEWE JAPAN CLIENT SERVICE)

CONTACT

LOEWE JAPAN CLIENT SERVICE

TEL 03-6215-6116
loewe.com

PREV NEXT

# loewe

SWAG HOMMES MAGAZINE ISSUE21 HOLIDAYS 2024

SWAG HOMMES
MAGAZINE ISSUE21
HOLIDAYS 2024

冬の装いを彩る”HOLIDAYS”をテーマに,
多彩な物語(ファッションストーリー)を紡ぐ。

FASHION Nov 29, 2024

# balenciaga # celine # chanel # demna # gliiico # hermès # holidays # hysteric glamour # issue21 # jil sander # jonathan anderson # loewe # louis vuitton # lucie & luke meier # lucie meier # luke meier # magazine # moncler # moncler grenoble # pharrell williams # y-3 # 上杉柊平 # 清水尋也

ASSEMBLAGE LOEWE

ASSEMBLAGE
LOEWE

King Gnuのドラマー,勢喜遊をフィーチャー!!
パリの名所を巡る｢ロエベ｣ファッションストーリー。

FASHION STORY Oct 7, 2024

# fw24 # jonathan anderson # king gnu # loewe # millennium parade # musician # paris # yu seki # 勢喜遊

SWAG HOMMES MAGAZINE ISSUE20 FW24-25

SWAG HOMMES
MAGAZINE
ISSUE20 FW24-25

写真家,リュウ・イカによるOR,笠松将のSPカバー,
オダギリ ジョー,髙橋海人,勢喜遊ら登場の最新号！

FASHION Sep 29, 2024

# balenciaga # canada goose # celine # crazyboy # diesel # dior # elly # etro # givenchy # issue20 # joe odagiri # kaito takahashi # king & prince # king gnu # loewe # louis vuitton # magazine # masaya kato # prada # saint laurent # show kasamatsu # tudor # vivienne westwood # y-3 # yu seki # オダギリ ジョー # 三代目 j soul brothers # 加藤雅也 # 勢喜遊 # 笠松将 # 髙橋海人

ASAMA INTERNATIONAL PHOTO FESTIVAL 2024 PHOTO MIYOTA SUPPORTED BY LOEWE FOUNDATION

ASAMA
INTERNATIONAL
PHOTO FESTIVAL
2024 PHOTO MIYOTA
SUPPORTED BY
LOEWE FOUNDATION

｢浅間国際フォトフェスティバル2024 PHOTO
MIYOTA｣にて,ロエベ財団が特別展示を開催。

ART Jul 17, 2024

# art # craft # jonathan anderson # loewe # loewe foundation # photography # 伝統工芸

PFW SS25 LOEWE MEN’S COLLECTION

PFW SS25
LOEWE MEN'S
COLLECTION

“ラディカルな節度”をテーマに掲げたSS25。
独創的なアート作品と革新的なピースが共鳴!!

FASHION Jul 5, 2024

# collection # jonathan anderson # loewe # paris # pfw # ss25 # the show films

LOEWE EXCLUSIVE “I TOLD YA” COLLECTION

LOEWE EXCLUSIVE
"I TOLD YA”
COLLECTION

ジョナサン・アンダーソンが映画の衣装を担当!!
劇中に登場する限定Tシャツ&スウェットが発売。

ENTERTAINMENT Jun 7, 2024

# i told ya # jonathan anderson # loewe # luca guadagnino # movie # sweatshirt # t-shirt # zendaya # チャレンジャーズ

POETIC SENTIMENT

POETIC
SENTIMENT

フランス屈指のアートディレクターと写真家を迎え,
オールモノクロームで表現したカバーストーリー。

FASHION Apr 15, 2024

# anthony vaccarello # balenciaga # christophe brunnquell # comme des garcons # courreges # demna # issue19 # jil sander # john galliano # jonathan anderson # junya watanabe # junya watanabe man # loewe # lucie & luke meier # lucie meier # luke meier # maison margiela # miu miu # miuccia prada # prada # rick owens # saint laurent # ss24 # 川久保玲

THE NEW SCHOOL SS224

THE NEW SCHOOL
SS24

ルイ・ヴィトン,ディオール,プラダ,カルティエ……,
SWAG H.厳選,今季注目のニュープロダクト。

FASHION Apr 8, 2024

# accessory # anthony vaccarello # bag # balenciaga # cartier # celine # celine homme # demna # dior # etro # fendi # gucci # hedi slimane # hermès # kim jones # loewe # louis vuitton # marco de vincenzo # marine serre # miuccia prada # pharrell williams # prada # ring # saint laurent # shoes # silvia fendi # ss24 # the new school # the row # tyler, the creator

PFW FW24-25 LOEWE FW24 MEN’S COLLECTION

PFW FW24-25
LOEWE FW24
MEN'S COLLECTION

リチャード・ホーキンスの作品とともに試みた,
一体化されたルックの“提案”ではなく“強要”。

FASHION Jan 29, 2024

# collection # fw24 # jonathan anderson # loewe # paris # pfw # the show films

THE GIFTING HOLIDAYS 23

THE GIFTING
HOLIDAYS 23

モダンなプロップとともにオブジェのように見立てた
モードラヴァーに贈る,珠玉のホリデーアイテム。

FASHION Dec 22, 2023

# amiri # balenciaga # bottega veneta # bunny # burberry # byredo # christian louboutin # diesel # dior # dover street market ginza # dries van noten # fendi # gift # givenchy # goods # goyard # gucci # hermès # holidays # hoorsenbuhs # hunter # issue18 # jil sander # kenzo # lemaire # loewe # louis vuitton # marni # porter # prada # rick owens # saint laurent # simone rocha # the row # tiffany & co. # tomwood # valentino garavani

# fw23

SOUNDS HERMÈS

SOUNDS
HERMES

米国の思想家,H.D.ソロー｢森の生活｣から着想！
モノクロームの世界で表現したエルメスの物語。

FASHION Dec 8, 2023

# fw23 # h.d.thoreau # henry david thoreau # hermès # walden # 森の生活

reinterpretation Y-3

reinterpretation
Y-3

“スポーツの反骨精神”をコンセプトに再解釈！
進化を遂げたFW23を,竜星涼がモードに装う。

FASHION Oct 13, 2023

# adidas # collection # fw23 # issue17 # y-3 # yohjiyamamoto

NEUTRAL SAINT LAURENT

NEUTRAL
SAINT LAURENT

常田大希が｢サンローラン｣を纏い,表紙に登場！
アンバサダー初のファッションエディトリアル。

FASHION Oct 3, 2023

# anthony vaccarello # collection # fw23 # king gnu # millennium parade # musician # perimetron # saint laurent # 常田大希

Paths are made by walking. DIESEL

Paths are made
by walking.
DIESEL

YouTubeクリエイター,コムドットのやまとが装う
独創性に満ちた｢ディーゼル｣FW23コレクション。

FASHION Oct 1, 2023

# collection # com.yamato # diesel # fw23 # glenn martens # youtuber

JIL SANDER PUBLISHING “LOS ANGELES” 

JIL SANDER
PUBLISHING
"LOS ANGELES”

ジル サンダーパブリッシングが,限定本を発表!!
新刊は,写真家のクリス・ローズをフィーチャー。

ART Aug 22, 2023

# book # chris rhodes # fw23 # jil sader publishing # jil sander # lucie & luke meier # lucie meier # luke meier

LOEWE FW23 MEN’S CAMPAIGN × KENSHI YONEZU

LOEWE FW23
MEN’S CAMPAIGN
× KENSHI YONEZU

米津玄師の“創造空間”に潜入したキャンペーン。
フランスの写真家,アルノー・ラジュニが撮影!!

FASHION Aug 8, 2023

# bag # campaign # fw23 # jonathan anderson # loewe # 米津玄師

LOEWE FW23 MEN’S CAMPAIGN

LOEWE FW23
MEN’S CAMPAIGN

注目の歌手と俳優をデヴィッド・シムズが捉えた,
2023年秋冬メンズキャンペーンヴィジュアル。

FASHION Aug 2, 2023

# campaign # david sims # fw23 # jonathan anderson # loewe

NEW VISUAL OAMC FW23 COLLECTION

NEW VISUAL
OAMC FW23
COLLECTION

アルペンウェアの形状とデザイン哲学を研究!!
シーンを選ばない,探求者のためのワードローブ。

FASHION Jul 18, 2023

# collection # fw23 # luke meier # oamc

PFW FW23-24 BALENCIAGA WINTER 23

PFW FW23-24
BALENCIAGA
WINTER 23

ミニマル空間で開催されたストイックなショーでは,
娯楽的な要素を省き服づくりの本質を探求。

FASHION Mar 14, 2023

# balenciaga # collection # demna # fw23 # pfw # the show films # winter 23

MM6 MAISON MARGIELA FW23 COLLECTION

MM6
MAISON MARGIELA
FW23 COLLECTION

最も身近な衣服に投影された思い込みを覆し,
新たな文脈と美的感覚を追求したコレクション!

FASHION Mar 10, 2023

# collection # fw23 # john galliano # maison margiela # mfw # mm6 maison margiela # the show films

# paris

MAISON MARGIELA NIGHTHAWK: THE 2024 ARTISANAL FILM PREMIERE

MAISON MARGIELA
NIGHTHAWK:
THE 2024 ARTISANAL
FILM PREMIERE

ジョン・ガリアーノのオリジナルストーリーをもとに,
｢メゾン マルジェラ｣が,ホラーフィルムを発表!!

FASHION Oct 10, 2024

# documentaries # film # john galliano # maison margiela # movie # paris

DAZED × BYREDO NEW FRAGRANCE “DESERT DAWN” LAUNCH PARTY

DAZED × BYREDO
NEW FRAGRANCE
"DESERT DAWN”
LAUNCH PARTY

｢デイズド｣と｢バイレード｣が開催したパーティに,
Cardi B,Ice Spiceら,豪華ゲストが続々来場!!

ENTERTAINMENT Oct 7, 2024

# ben gorham # byredo # celebrity # dazed # hiphop # music # paris # party # rap

ASSEMBLAGE LOEWE

ASSEMBLAGE
LOEWE

King Gnuのドラマー,勢喜遊をフィーチャー!!
パリの名所を巡る｢ロエベ｣ファッションストーリー。

FASHION STORY Oct 7, 2024

# fw24 # jonathan anderson # king gnu # loewe # millennium parade # musician # paris # yu seki # 勢喜遊

PFW SS25 DOUBLET “IDOL”

PFW SS25
DOUBLET
"IDOL”

“推し”文化を｢ダブレット｣流に表現したSS25。
誰かを応援したい気持ちをコレクションに反映!!

FASHION Jul 10, 2024

# collection # doublet # masayuki ino # paris # pfw # ss25 # the show films # 井野将之

PFW SS25 SACAI MEN’S SS25, WOMEN’S SPRING25

PFW SS25
SACAI MEN'S SS25,
WOMEN'S SPRING25

ジェームス・ディーンの精神が宿るクリエイション。
リーバイス®,ナイキ,ダブルタップスとも協業!!

FASHION Jul 9, 2024

# chitose abe # paris # pfw # sacai # spring 25 # ss25 # the show films # 阿部千登勢

PFW SS25 BED J.W. FORD COLLECTION

PFW SS25
BED J.W. FORD
COLLECTION

休息への渇望,忙しない日常からの逃避が出発点。
“働くものたち”のリアリティをコレクションに昇華!!

FASHION Jul 8, 2024

# bed j.w. ford # collection # paris # pfw # shinpei yamagishi # ss25 # the show films

PFW SS25 HERMES MEN’S COLLECTION

PFW SS25
HERMES MEN'S
COLLECTION

水景を投影したパリのイエナ宮殿がショーの舞台。
南仏の海辺を想起させる軽やかなコレクション!!

FASHION Jul 8, 2024

# collection # hermès # paris # pfw # ss25 # the show films # veronique nichanian

PFW SS25 LOEWE MEN’S COLLECTION

PFW SS25
LOEWE MEN'S
COLLECTION

“ラディカルな節度”をテーマに掲げたSS25。
独創的なアート作品と革新的なピースが共鳴!!

FASHION Jul 5, 2024

# collection # jonathan anderson # loewe # paris # pfw # ss25 # the show films

PFW SS25 DRIES VAN NOTEN MEN’S COLLECTION

PFW SS25
DRIES VAN NOTEN
MEN'S COLLECTION

現職退任を表明したドリス・ヴァン・ノッテンによる,
通算129回目,ラストを飾るショーがパリで開催!!

FASHION Jul 5, 2024

# collection # dries van noten # paris # pfw # ss25 # the show films

PFW SS25 Y-3 COLLECTION

PFW SS25
Y-3
COLLECTION

25年春夏コレクションに加え,｢Y-3｣が手掛けた
史上初のサッカー日本代表ユニフォームも発表!!

FASHION Jul 4, 2024

# adidas # collection # paris # pfw # soccer # ss25 # the show films # y-3 # yohjiyamamoto # 日本代表 # 藤田譲瑠チマ # 長野風花

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SSUE21
HOLIDAYS 2024

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