NEW GENERATION, NEW WAVE

ABOUT SEP, 2026

THE REDUCTIONISM LOEWE




SWAG HOMMES MAGAZINE
ISSUE17 FW2023-2024
REBORN


Art Direction_Christophe Brunnquell
Photography_Jonathan LLense
Styling_Hayato Takada
Hair_Carole Douard
Make-Up_Khela
Coodination_Naohiro Tomura
Casting_Alter, Taka Arakawa, Ino Yu, Jose Maria Martin
Retouching_Hatim
Special Thanks_Benjamin Bernadet
Photography Assistant_Eric Sakai
Model_Ananda Maende, Noah Krejberg, Zakaria Guot, Fabrizio

THE REDUCTIONISM
LOEWE

雑誌デザインにおけるフランス出身の革命児が,
アートディレクションを手掛ける｢ロエベ｣FW23。

FASHION STORY Oct 6, 2023





SWAG HOMMES MAGAZINE
ISSUE17 FW2023-2024
REBORN


Art Direction_Christophe Brunnquell
Photography_Jonathan LLense
Styling_Hayato Takada
Hair_Carole Douard
Make-Up_Khela
Coodination_Naohiro Tomura
Casting_Alter, Taka Arakawa, Ino Yu, Jose Maria Martin
Retouching_Hatim
Special Thanks_Benjamin Bernadet
Photography Assistant_Eric Sakai
Model_Ananda Maende, Noah Krejberg, Zakaria Guot, Fabrizio
LOEWE Jacket ¥921,800 Leather Tank Top[Reference Product] Pants ¥127,600 Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥921,800 Leather Tank Top[Reference Product] Pants ¥127,600 Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sneakers¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sneakers¥92,400(LOEWE JAPAN CLIENT SERVICE)
[Right] LOEWE Coat ¥1,171,500 Sleeveless Top[Reference Product] Pants ¥148,500 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE) [Left] All Clothes(MODEL'S OWN)
[Right] LOEWE Coat ¥1,171,500 Sleeveless Top[Reference Product] Pants ¥148,500 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE) [Left] All Clothes(MODEL'S OWN)
LOEWE Sleeveless Top[Reference Product] Pants ¥148,500 Leggings ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sleeveless Top[Reference Product] Pants ¥148,500 Leggings ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat¥2,344,100[Reference Price](LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat¥2,344,100[Reference Price](LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat ¥2,344,100[Reference Price] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Poodle Sleeves Coat ¥2,344,100[Reference Price] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product] Underwear[Reference Product] Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product] Underwear[Reference Product] Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product](LOEWE JAPAN CLIENT SERVICE)
LOEWE Molded Jacket[Reference Product](LOEWE JAPAN CLIENT SERVICE)
LOEWE Metallic Studs Back Top ¥171,600 Sweater ¥405,900 Pants ¥127,600 Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Metallic Studs Back Top ¥171,600 Sweater ¥405,900 Pants ¥127,600 Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Boots ¥312,400(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Cardigan ¥453,200 Shirt ¥171,600 Shorts ¥122,100 Snood ¥69,300 Boots ¥133,100 LOEWE Jacket ¥921,800 Sweater ¥152,900 Pants ¥138,600 Shoes ¥137,500(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Cardigan ¥453,200 Shirt ¥171,600 Shorts ¥122,100 Snood ¥69,300 Boots ¥133,100 LOEWE Jacket ¥921,800 Sweater ¥152,900 Pants ¥138,600 Shoes ¥137,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
LOEWE Top[Reference Product] Slippers ¥106,700(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300 LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300 LOEWE Jacket ¥437,800 Pants ¥297,000 Snood ¥69,300(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat[Reference Product] Shirt ¥90,200 Long Sleeves T-Shirt ¥171,600 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat[Reference Product] Shirt ¥90,200 Long Sleeves T-Shirt ¥171,600 Sneakers ¥92,400(LOEWE JAPAN CLIENT SERVICE)
LOEWE Polo Sweater ¥203,500 Pants ¥127,600(LOEWE JAPAN CLIENT SERVICE)
LOEWE Polo Sweater ¥203,500 Pants ¥127,600(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥921,800 Knitwear ¥609,400 Shirt ¥106,700 Pants ¥122,100 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥921,800 Knitwear ¥609,400 Shirt ¥106,700 Pants ¥122,100 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Sweater ¥609,400 Metallic Studs Back Sweater ¥344,300 Leggings ¥49,500[Each](LOEWE JAPAN CLIENT SERVICE)
LOEWE Sweater ¥609,400 Metallic Studs Back Sweater ¥344,300 Leggings ¥49,500[Each](LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥405,900 Tank Top ¥49,500(LOEWE JAPAN CLIENT SERVICE)
LOEWE Coat ¥405,900 Tank Top ¥49,500(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat ¥405,900 Tank Top ¥49,500 Pants ¥117,700 Boots ¥133,100 LOEWE Coat ¥765,600 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat ¥405,900 Tank Top ¥49,500 Pants ¥117,700 Boots ¥133,100 LOEWE Coat ¥765,600 Boots ¥133,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥437,800 Tote Bag ¥276,100(LOEWE JAPAN CLIENT SERVICE)
LOEWE Jacket ¥437,800 Tote Bag ¥276,100(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat[Reference Product] LOEWE Coat ¥609,400 Boots ¥312,400 LOEWE Coat ¥921,800 LOEWE Coat ¥765,600(LOEWE JAPAN CLIENT SERVICE)
[L→R] LOEWE Coat[Reference Product] LOEWE Coat ¥609,400 Boots ¥312,400 LOEWE Coat ¥921,800 LOEWE Coat ¥765,600(LOEWE JAPAN CLIENT SERVICE)

CONTACT

LOEWE JAPAN CLIENT SERVICE

TEL 03-6215-6116
loewe.com

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# loewe

WHISPER OF THE HEART

WHISPER OF
THE HEART

新デザイナーらの新たな息吹が宿る8ブランドを,
｢耳をすませば｣の舞台,多摩ニュータウンで紡ぐ。

FASHION STORY Apr 30, 2026

# balenciaga # bottega veneta # creative director # dario vitale # demna # g-star # glenn martens # gucci # issue25 # jack mccollough # jil sander # lazaro hernandez # lisi herrebrugh # loewe # louise trotter # maison margiela # pierpaolo piccioli # rushemy botter # simone bellotti # ss26 # versace

THE NEW SCHOOL SS26

THE NEW SCHOOL
SS26

カルティエ,ザ・ロウ,エルメス,ディオール……,
SS26注目のハイエンドプロダクト16選。

FASHION STORY Apr 27, 2026

# balenciaga # cartier # celine # dior # fendi # givenchy # gucci # hermès # issue25 # jimmy choo # loewe # louis vuitton # maison margiela # prada # ss26 # the new school # the row # tiffany & co. # valentino garavani

THIS MORNING, OUR TIME SHIBUYA PARCO EDITION

THIS MORNING,
OUR TIME
SHIBUYA PARCO
EDITION

やわらかな光に包まれる朝,優美に流れるひととき,
纏うよろこび,わたしたちだけの日常の中の非日常。

FASHION STORY Apr 23, 2026

# celine # issue25 # loewe # miu miu # parco # shibuya parco # ss26

SWAG HOMMES MAGAZINE ISSUE25 SS26

SWAG HOMMES
MAGAZINE
ISSUE25 SS26

ジョナサン率いる新生｢ディオール｣を皮切りに,
新デザイナーによる新たな息吹を紡ぐ最新号。

FASHION Mar 30, 2026

# balenciaga # bottega veneta # botter # byredo # celine # converse # dario vitale # demna # diesel # dior # dries van noten # g-star # glenn martens # gucci # hysteric glamour # issue25 # jack mccollough # jil sander # jonathan anderson # julian klausner # lacoste # lazaro hernandez # lisi herrebrugh # loewe # louise trotter # magazine # maison margiela # miuccia prada # pierpaolo piccioli # prada # raf simons # rushemy botter # saint laurent # simone bellotti # the row # versace # 上杉柊平 # 森山未來 # 白石 聖 # 黒川想矢

THE NEW SCHOOL HOLIDAYS 2025-26

THE NEW SCHOOL
HOLIDAYS 2025-26

ジュエリー,バッグ,シューズ,香水,ガジェット……,
ホリデーシーズンを彩るエターナルな名品たち。

FASHION STORY Dec 22, 2025

# accessory # all blues # bag # belt # boots # burberry # cartier # chrome hearts # d'orsay # dior # dries van noten # fendi # fragrance # givenchy # globe-trotter # hender scheme # hermès # hoorsenbuhs # issue24 # jimmy choo # loewe # maison margiela # prada # sacai # saint laurent # sandal # shoes # speaker # swatch # the new school # the row # timberland # tom wood

LOEWE FW25 COLLECTION CAMPAIGN

LOEWE
FW25 COLLECTION
CAMPAIGN

芸術家,アルバース夫妻とコラボーレーション。
｢ロエベ｣2025年秋冬キャンペーンが公開!!

ART Sep 3, 2025

# anni albers # art # campaign # collaboration # fw25 # jonathan anderson # josef albers # loewe

THE ELYSIAN FIELDS

THE
ELYSIAN FIELDS

ドリスと故デイヴィッド・リンチ監督へのオマージュ。
仏誌｢Purple｣のオリヴィエ・ザームがパリで撮影。

FASHION STORY Jun 13, 2025

# balenciaga # christophe brunnquell # christopher nying # comme des garçons homme plus # david lynch # demna # dries van noten # issue22 # jil sander # jockum hallin # john galliano # jonathan anderson # jw anderson # loewe # lucie & luke meier # lucie meier # luke meier # maison margiela # marine serre # miu miu # miuccia prada # olivier zahm # our legacy # prada # raf simons # richardos klarén # rick owens # ss25 # 川久保玲

LOEWE CRAFTED WORLD TOKYO

LOEWE
CRAFTED WORLD
TOKYO

ブランドの歴史や手仕事への献身を称える展覧会
｢ロエベ クラフテッド・ワールド｣展が開催中。

ART Apr 8, 2025

# art # exhibition # fashion # harajuku # jonathan anderson # loewe # ロエベ クラフテッド・ワールド展 クラフトが紡ぐ世界

LONG VACATION LOEWE

LONG VACATION
LOEWE

ロンドンを拠点に活躍する写真家のテオ・コトルが,
“東京の90sユースカルチャー”を着想源に撮影。

FASHION STORY Jan 14, 2025

# issue21 # jonathan anderson # loewe # ss25 pre

THE GIFTING HOLIDAYS 24

THE GIFTING
HOLIDAYS 24

ウォッチ,ジュエリー,バッグ,レザーシューズ⋯⋯,
タイムレスなプロダクトが光るホリデーギフトたち。

FASHION STORY Dec 12, 2024

# all blues # balenciaga # bvlgari # byredo # cartier # chanel # diesel # dior maison # dries van noten # fendi # gentle monster # gift # goldwin # hender scheme # hermès # holidays # hoorsenbuhs # issue21 # janie korn # jil sander # john lobb # kenzo # kiko kostadinov # lemaire # loewe # louis vuitton # maison margiela # moncler # oamc # officine universelle buly # our legacy # paraboot # prada # rick owens # saint laurent # stone island # tamburins # the row # tiffany & co. # tom wood # veilance

# fw23

SOUNDS HERMÈS

SOUNDS
HERMES

米国の思想家,H.D.ソロー｢森の生活｣から着想！
モノクロームの世界で表現したエルメスの物語。

FASHION Dec 8, 2023

# fw23 # h.d.thoreau # henry david thoreau # hermès # walden # 森の生活

reinterpretation Y-3

reinterpretation
Y-3

“スポーツの反骨精神”をコンセプトに再解釈！
進化を遂げたFW23を,竜星涼がモードに装う。

FASHION Oct 13, 2023

# adidas # collection # fw23 # issue17 # y-3 # yohjiyamamoto

NEUTRAL SAINT LAURENT

NEUTRAL
SAINT LAURENT

常田大希が｢サンローラン｣を纏い,表紙に登場！
アンバサダー初のファッションエディトリアル。

FASHION Oct 3, 2023

# anthony vaccarello # collection # fw23 # king gnu # millennium parade # musician # perimetron # saint laurent # 常田大希

Paths are made by walking. DIESEL

Paths are made
by walking.
DIESEL

YouTubeクリエイター,コムドットのやまとが装う
独創性に満ちた｢ディーゼル｣FW23コレクション。

FASHION Oct 1, 2023

# collection # com.yamato # diesel # fw23 # glenn martens # youtuber

JIL SANDER PUBLISHING “LOS ANGELES” 

JIL SANDER
PUBLISHING
"LOS ANGELES”

ジル サンダーパブリッシングが,限定本を発表!!
新刊は,写真家のクリス・ローズをフィーチャー。

ART Aug 22, 2023

# book # chris rhodes # fw23 # jil sader publishing # jil sander # lucie & luke meier # lucie meier # luke meier

LOEWE FW23 MEN’S CAMPAIGN × KENSHI YONEZU

LOEWE FW23
MEN’S CAMPAIGN
× KENSHI YONEZU

米津玄師の“創造空間”に潜入したキャンペーン。
フランスの写真家,アルノー・ラジュニが撮影!!

FASHION Aug 8, 2023

# bag # campaign # fw23 # jonathan anderson # loewe # 米津玄師

LOEWE FW23 MEN’S CAMPAIGN

LOEWE FW23
MEN’S CAMPAIGN

注目の歌手と俳優をデヴィッド・シムズが捉えた,
2023年秋冬メンズキャンペーンヴィジュアル。

FASHION Aug 2, 2023

# campaign # david sims # fw23 # jonathan anderson # loewe

NEW VISUAL OAMC FW23 COLLECTION

NEW VISUAL
OAMC FW23
COLLECTION

アルペンウェアの形状とデザイン哲学を研究!!
シーンを選ばない,探求者のためのワードローブ。

FASHION Jul 18, 2023

# collection # fw23 # luke meier # oamc

PFW FW23-24 BALENCIAGA WINTER 23

PFW FW23-24
BALENCIAGA
WINTER 23

ミニマル空間で開催されたストイックなショーでは,
娯楽的な要素を省き服づくりの本質を探求。

FASHION Mar 14, 2023

# balenciaga # collection # demna # fw23 # pfw # the show films # winter 23

MM6 MAISON MARGIELA FW23 COLLECTION

MM6
MAISON MARGIELA
FW23 COLLECTION

最も身近な衣服に投影された思い込みを覆し,
新たな文脈と美的感覚を追求したコレクション!

FASHION Mar 10, 2023

# collection # fw23 # john galliano # maison margiela # mfw # mm6 maison margiela # the show films

# paris

ACNE PAPER “AUTOPORTRAIT” CARLIJN JACOBS

ACNE PAPER
"AUTOPORTRAIT”
CARLIJN JACOBS

創立30周年を記念した｢Acne Paper｣特別号,
カバーストーリー作品群の展覧会がパリで開催。

ART Jul 8, 2026

# acne paper # acne studios # exhibition # magazine # paris # photography

PFW SS27 COMME des GARÇONS HOMME PLUS

PFW SS27
COMME des GARCONS
HOMME PLUS

今季のメッセージは,｢もし戦争が終わったら｣
色彩豊かな衣服を通じて未来への希望を提示。

FASHION Jul 3, 2026

# comme des garçons homme plus # paris # pfw # ss27 # 川久保玲

PFW SS27 JUNYA WATANABE MAN “BLING BLING BLING”

PFW SS27
JUNYA WATANABE
MAN
"BLING BLING BLING”

ヒップホップの文脈を発展させエレガンスに昇華。
カッパ,ニードルス…15以上のブランドとも協業。

FASHION Jul 3, 2026

# 47 # carhartt # collaboration # collection # dhl # flake # guy rover # heinrich dinkelacker # hidden # innerraum # junya watanabe # junya watanabe man # kappa # levi's # luigi borrelli # maria santangelo # needles # new balance # paris # pfw # ss27 # the show films # tricker's # union la

SHO HIRANO & YUTA WEARING “LOUIS VUITTON” IN PARIS

SHO HIRANO & YUTA
WEARING
"LOUIS VUITTON”
IN PARIS

平野紫耀とYUTAがパリで纏う｢ルイ・ヴィトン｣,
SS27メンズ ショーについてのコメントも公開。

FASHION Jul 2, 2026

# actor # celebrity # louis vuitton # musician # paris # pharrell williams # show # ss27 # yuta # 平野紫耀

PFW SS27 DRIES VAN NOTEN MEN’S COLLECTION

PFW SS27
DRIES VAN NOTEN
MEN'S COLLECTION

現実と想像の境界が曖昧な“官能性”に導かれ,
やさしく,柔らかく,親密な着心地の服へと昇華。

FASHION Jul 2, 2026

# collection # dries van noten # julian klausner # paris # pfw # ss27 # the show films

PFW SS27 IM MEN “IN PRAISE OF BAMBOO SHADOWS”

PFW SS27
IM MEN
"IN PRAISE OF
BAMBOO SHADOWS”

竹翳がもたらす気配や,そこから生まれる高揚感,
感覚の揺らぎを表したコレクション“竹翳礼賛”。

FASHION Jul 2, 2026

# collection # im men # issey miyake # paris # pfw # ss27 # the show films

PFW SS27 CELINE MEN’S PRINTEMPS/ETE

PFW SS27
CELINE MEN'S
PRINTEMPS/ETE

独自のスタイルを貫く“直感と原点”への回帰,
マイケル・ライダー初となるメンズショーが開催。

FASHION Jul 1, 2026

# celine # collection # michael rider # paris # pfw # ss27 # the show films

PFW SS27 Y-3 MEN’S & WOMEN’S PRESENTATION

PFW SS27
Y-3 MEN'S & WOMEN'S
PRESENTATION

サッカーの躍動美を可視化したパフォーマンス。
宮下貴裕と共作したスポーツエレガンスにも注目。

FASHION Jul 1, 2026

# adidas # collaboration # collection # paris # pfw # soccer # ss27 # the show films # y-3 # yohjiyamamoto # 宮下貴裕

PFW SS27 RICK OWENS “STONE MEN’S”

PFW SS27
RICK OWENS MEN’S
"STONE”

テーマは,現代の脅威への対処“プロテクション”,
｢アディダス｣との協業による冷却ウェアに驚愕。

FASHION Jul 1, 2026

# adidas # collaboration # collection # paris # pfw # rick owens # ss27 # the show films

LOUIS VUITTON SS27 MEN’S COLLECTION SHOW

LOUIS VUITTON
SS27 MEN'S
COLLECTION SHOW

｢ルイ・ヴィトン｣SS27 メンズ ファッションショー,
1月24日(水)日本時間AM4:00よりライブ配信。

FASHION Jun 20, 2026

# collection # louis vuitton # paris # pfw # pharrell williams # show # ss27

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